I want more stories like this, and fewer stories like that: part I

I want to enter the world of narrative research obliquely. In this short note we avoid the theory and go straight to practice. We apply the tools for interpreting narrative research immediately on an important topic—your health. We'll get to strategy and leadership in due course. But first, let's concentrate on getting you stronger, faster and leaner.

Simon Lunt23 September 2016Customer R&D, Narrative, leadershipComment

Management vs Tonga

I was fortunate to play school-boy rugby at a reasonable level, aided in no small part by a maths teacher coach who brought us training by “deploying the science of goals and measurement”, an extremely radical approach some 40 years ago. While most teams were told to simply “go out and play” or “run harder,” we had our tackle count, sprint times, times to ‘break-down’ logged, with appropriate improvement goals provided. This caused some of the less motivated and, shall I say, less mobile players to self de-select, and the overall impact was to produce a more motivated, mobile, speedier rugby team. Naturally, the team did well by local standards, and the ‘scientific method’ was emulated by a number of the local authorities.

Simon Lunt24 January 2012NPS, Narrative, dots and patternsComment

THE FRUITS OF RIOTOUS EXPERIMENTATION

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